Strategy

S1E7: Why corporate reputation needs to learn from politics

Why Everybody Hates You

Sep 8
16 min

S1E7: Why corporate reputation needs to learn from politics

Daisy interviews James Frayne of Public First about why no organisation can truly avoid politics these days

Daisy Powell-Chandler

Jul 22
3 min

Trade, diplomacy and reputation

Initial thoughts on what the ISC report on Russia means for reputation professionals

Daisy Powell-Chandler

Jul 8
3 min

Everything is about people

Winning over internal stakeholders is an important part of most jobs. Here is one route to doing it well.

It is time for communicators to make friends with actuaries

Daisy Powell-Chandler

Jun 10
3 min

It is time for communicators to make friends with actuaries

In order to do a good job over the next few decades, comms practitioners are going to have to get much more comfortable talking about risk.

Reputation and your AGM: it matters more than you think

Daisy Powell-Chandler

Jun 3
4 min

Reputation and your AGM: it matters more than you think

Annual General Meetings have become a catalyst for changes in both reputation and strategy. This is an opportunity as well as a challenge.

Daisy Powell-Chandler

Apr 15
3 min

Building a company for after the virus

Every web conference, every crisis averted, is a step towards the kind of organisation you will work for when we emerge.

Strategy tools to help you navigate a crisis

Daisy Powell-Chandler

Mar 25
5 min

Strategy tools to help you navigate a crisis

If ever there was a time to root yourself in strategy it is now, as the world changes rapidly around us.

How & why to run a great workshop - online

Daisy Powell-Chandler

Mar 18
2 min

How & why to run a great workshop - online

Online workshops provide a way to unite teams even when they are in different locations. Here’s how to make them fun and productive

Why everybody hates you: The Attention Economy

Daisy Powell-Chandler

Jan 22
13 min

Why everybody hates you: The Attention Economy

Entrepreneurs monetise our time yet show little respect for the impact this has on quality of life. It is a recipe for resentment.

Don't get too comfortable: they still hate you

Daisy Powell-Chandler

Jan 8
2 min

Don't get too comfortable: they still hate you

The Conservative victory in December's General Election was not a sign that capitalism is forgiven. Over the next few weeks I will be explai

Daisy Powell-Chandler

Dec 18, 2019
2 min

Winning the election aftermath

Engaging early is vital to building trust. It’s never too early to start preparing for the next general election.

Daisy Powell-Chandler

Dec 11, 2019
2 min

The power of campaigning

Campaigns provide a structure with which to drive and explain change and that is why we need to be using them beyond the election

Corporate Reputation: A pre- and post-election checklist

Daisy Powell-Chandler

Dec 4, 2019
3 min

Corporate Reputation: A pre- and post-election checklist

A little preparation now will help to reduce the stress over Christmas and put you ahead of the game in January.

How NOT to feature in an election manifesto

Daisy Powell-Chandler

Nov 27, 2019
3 min

How NOT to feature in an election manifesto

Corporate reputation is as important as ideology in shaping political manifestos. Forget this at your peril!

Measuring Corporate Reputation: A Primer

Daisy Powell-Chandler

Nov 13, 2019
2 min

Measuring Corporate Reputation: A Primer

84% of the value of the S&P 500 is ‘intangible’ and a large proportion of that unseen value resides in a company’s reputation and brands.

Corporate reputation - HOW to measure your reputation

Daisy Powell-Chandler

Oct 30, 2019
3 min

Corporate reputation - HOW to measure your reputation

We’ve now looked at WHY you should measure reputation, WHAT you should measure and WHO you should ask. But HOW should you be measuring it?

Corporate reputation - WHO should you ask? (how to draft a stakeholder map)

Daisy Powell-Chandler

Oct 23, 2019
2 min

Corporate reputation - WHO should you ask? (how to draft a stakeholder map)

Reputation tracking helps you to measure the impact you are having in each of the stakeholder groups that could be an ally or barrier

Climate challenge or climate opportunity?

Daisy Powell-Chandler

Oct 16, 2019
2 min

Climate challenge or climate opportunity?

Climate change is a challenge of global proportions but there are also tantalising prospects for reinvention and profit.

What is corporate reputation? (and WHY you should measure it)

Daisy Powell-Chandler

Oct 2, 2019
2 min

What is corporate reputation? (and WHY you should measure it)

A good reputation increases your share price and acts as a shield, an insurance policy to fall back on when times are hard

Be the person your intern hopes that you are

Daisy Powell-Chandler

Sep 25, 2019
2 min

Be the person your intern hopes that you are

When you look at the world from this point of view, everything and everyone looks a bit different. Maybe it all looks a bit more distasteful

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The Reputation Coach