daisypowellchandleApr 27, 202125 minS2E5: M&S stay focussed on guiding principlesVictoria McKenzie-Gould, Director of Corporate Communications at Marks and Spencer, tells Daisy why retail is a lot like working in politics
daisypowellchandleSep 8, 202016 minS1E7: Why corporate reputation needs to learn from politicsDaisy interviews James Frayne of Public First about why no organisation can truly avoid politics these days
Daisy Powell-ChandlerApr 22, 20209 minWhy does reputation matter? Hiring and retentionA good reputation saves you money on recruitment and salaries, boosts productivity and profit and makes you all happier.
Daisy Powell-ChandlerApr 1, 20209 minWhy everybody hates you: Health - part 2In the absence of easy answers, your armoury against scandal comprises information, intent and transparency.
Daisy Powell-ChandlerDec 11, 20192 minThe power of campaigningCampaigns provide a structure with which to drive and explain change and that is why we need to be using them beyond the election
Daisy Powell-ChandlerOct 23, 20192 minCorporate reputation - WHO should you ask? (how to draft a stakeholder map)Reputation tracking helps you to measure the impact you are having in each of the stakeholder groups that could be an ally or barrier
Daisy Powell-ChandlerSep 25, 20192 minBe the person your intern hopes that you areWhen you look at the world from this point of view, everything and everyone looks a bit different. Maybe it all looks a bit more distasteful
Daisy Powell-ChandlerSep 18, 20194 minHow to map your impactAccepting and embracing the impact that we make on the world can seem like a big job, so here is a process to get you started.
Daisy Powell-ChandlerSep 11, 20192 minWe all make an impact - it is time to embrace that‘Impact’ is a short word that does a lot of multitasking. Amongst the third sector, impact is a positive word but one that denotes a fair...
Daisy Powell-ChandlerAug 7, 20192 minWho do you think you are talking to?Have you ever been served an advert so horribly unsuited to you that you feel intense revulsion, or perhaps an urge to laugh, or even to...
Daisy Powell-ChandlerJul 31, 20192 minThe costs of getting purpose wrongThe Economist recently carried out some interesting research amongst executives in across the globe (1417 of them, in 103 countries, a...
Daisy Powell-ChandlerJul 29, 20192 minBeware of purposewashingA client looked at me dubiously last week and said, politely but sceptically: "But isn't this new emphasis on purpose just the next...