Victoria McKenzie-Gould, Director of Corporate Communications at Marks and Spencer, tells Daisy why retail is a lot like working in politics

Daisy interviews James Frayne of Public First about why no organisation can truly avoid politics these days

A good reputation saves you money on recruitment and salaries, boosts productivity and profit and makes you all happier.

In the absence of easy answers, your armoury against scandal comprises information, intent and transparency.

Campaigns provide a structure with which to drive and explain change and that is why we need to be using them beyond the election

Reputation tracking helps you to measure the impact you are having in each of the stakeholder groups that could be an ally or barrier

When you look at the world from this point of view, everything and everyone looks a bit different. Maybe it all looks a bit more distasteful

Accepting and embracing the impact that we make on the world can seem like a big job, so here is a process to get you started.

‘Impact’ is a short word that does a lot of multitasking. Amongst the third sector, impact is a positive word but one that denotes a fair...

Have you ever been served an advert so horribly unsuited to you that you feel intense revulsion, or perhaps an urge to laugh, or even to...

The Economist recently carried out some interesting research amongst executives in across the globe (1417 of them, in 103 countries, a...

A client looked at me dubiously last week and said, politely but sceptically: "But isn't this new emphasis on purpose just the next...